Mike Corrales» Portfolio

Landing Page Optimization

admin — Tue, 13 Sep 2011 23:50:19 +0000

Consistent landing page testing and conversion page optimization increased online conversion rate from .5% in December 2010 to over 8% by September 2011, a 1600% improvement in just 10 months.

Landing Page - After

Landing Page - Before

BillMyParents Press Kit – Copy and Design

admin — Fri, 01 Apr 2011 23:36:09 +0000

Copy and design of BillMyParents Press Kit Overhaul.

BillMyParents 2011 Press Kit

BillMyParents 2011 Press Kit Copy

BillMyParents Account Management UI Design and Development

admin — Thu, 24 Mar 2011 23:28:43 +0000

Designed concepts for user interface of account management functions for the BillMyParents Prepaid MasterCard.

BillMyParents Account Dashboard Concept

BillMyParents New Account Pages

BillMyParents Mobile App Development

admin — Thu, 17 Mar 2011 23:21:43 +0000

Designed the original BillMyParents Prepaid MasterCard® Mobile App Designs.

BillMyParents Mobile App

BillMyParents Mobile App UI Design

Street League On-Site Activation Strategy

admin — Sat, 04 Sep 2010 23:04:21 +0000

Here is a sample of the BillMyParents marketing strategy and execution of our on-site activation program for Street League Skateboarding’s 2010 season:

BillMyParents Street League 2010 Booth

Street League Fantasy Pick-6 iPad Game

Winning Prize Sponsor

MTV Teen Shop Website Design Concept and Development

admin — Fri, 23 Oct 2009 16:56:15 +0000

Mike, in conjunction with BillMyParents designed a complete, working store as part of a concept pitch to MTV executives.

The design and store (see here) were built out in less than 48 hours from start to finish for the pitch meeting.

See more screenshots of Mike’s design work on the the MTV Teen Shop:

[View with PicLens]

Envision Solar Website Design

admin — Tue, 28 Jul 2009 22:12:52 +0000

In the context of growing global concerns about climate change, the atmosphere and the environment; escalating costs and reduction in availability of fossil fuels, and increased interest and investment in green technology development, Envision Solar takes a unique approach to renewable energy systems design and implementation. Distributed solar power generation can be beautiful, efficient and affordable. Solar does not have to sit on rooftops. Parking lots are valuable real estate that can generate power, provide shaded parking and revenue. Solar can also reside in homeowners’ yards, enhancing the real estate property value while providing both shade and power.

Mike Corrales re-designed Envision’s website to make it clean, interactive and professional. Another key need for Envision Solar was to make the website’s ongoing management simple and manageable by in-house, non-technical staff. Mike designed a clean, modern corporate website and deployed it on a simple, easy-to-manage and search-engine-friendly content management platform. Now Envision’s in-house marketing staff have web-based tools to manage every aspect of the website’s changes.

See more screenshots of Mike’s design work on the Envision Solar website:

[View with PicLens]

BillMyParents Facebook Application Development

admin — Tue, 28 Jul 2009 22:10:19 +0000

BillMyParents launched a Facebook application designed to help teens shop socially with their friends online.

More screenshots of my design work:

[View with PicLens]

BillMyParents MySpace Game and Application Development

admin — Tue, 28 Jul 2009 22:00:24 +0000

Developed a game concepts for a fun, viral application to promote a teen social shopping experience on the MySpace application platform.

TweetHacks.org

admin — Tue, 28 Jul 2009 21:48:09 +0000

TweetHacks.org is a side project I’ve put together that supports a Twitter-based lifehacking service.